Effective touch point management
A patient is a consumer of healthcare services. Like any other consumer, experience across all the touch points is an important aspect of patient service for any healthcare organization. Hospitals offering a superior patient experience tend to have 50% higher margins than their peers. This means healthcare providers who deliver a superior patient experience can ensure a healthy financial future as well. Research by Accenture, HCAHPS Hospital survey, and CMS prove this point and the results can be seen in the following graph.
