You know your company’s customers want to interact through a variety of channels. To help them do so, let’s say you decided to build your own global communications network. Reliably offering voice, messaging, and cellular connectivity for IoT services that are enterprise-grade means you’d have to start by selecting, qualifying, onboarding, and managing at least one provider. To get global coverage, you’d probably need a lot more than one provider, however, forcing you to solve the problems of how to integrate them all and ensure you have consistent quality.
Today’s world of cloud communications has eliminated much of this complexity with easy-to-use software APIs. Of course, not all communications APIs are created equal. To be truly robust, a communications API needs to be powered by an underlying network that is reliable and flexible, so it can support your business goals rather than hinder your business growth. That’s why it’s important to understand the architecture of a communications network before choosing—or trying to create—a communications platform for your business.
